When people buy cars, they have questions. Lots of them. And they don’t want to sit around waiting for answers. They want them immediately. So when Edmunds, the consumer automobile information website, decided to build a conversational commerce interface, one “powered by artificial intelligence, that could seamlessly respond to a multitude of message types, including customer questions from sources ranging from Echo devices to Facebook Messenger,” they teamed up with EPAM. Read this case study, “Hey, Alexa: Ask Edmunds: Building a Conversational Commerce Interface for Car Buyers,” and your pulse will soon be racing in the red with excitement. Vroom!
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