So You’ve Discovered the Importance of Good Design. Don’t Make These Mistakes
Read in WIRED
In the News
So You’ve Discovered the Importance of Good Design. Don’t Make These Mistakes
Read in WIRED
The point of brainstorming isn’t about getting a broader set of ideas. Design consultancy Continuum CEO Harry West says, “We are not interested in random ideas. We are not interested in a hundred ideas, but … in the right idea which can align a complete solution.”