A Close Look at Holiday Buyers and Their Behavior

retail and hospitality

Five Types of Shoppers and What They Want for the Holidays

A Special Taxonomy for Retailers

December 16, 2022

This taxonomy of shoppers—from our Consumers Unmasked report will help retailers of all sorts this holiday season With greata commentary from our Dan Smythe and Cameron Davis, Head of Digital Strategy at Best Buy.

Photo by Anna Dziubinska on Unsplash.

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