consumer products

Designing Packaging Isn't Easy. Here's All The Innovation You Don't See

Read in FastCo Design

January 4, 2013
by Christine HoranJason Robertson

It takes years to design and produce a novel packaging idea. Here’s how your company can save time and money in the process.

Read the full article in FastCo Design

filed in: consumer products

About the Author

  • Horan Christine
    Christine Horan
    Practice Lead, Principal

    Christine combines a passion for and curiosity about human behavior with technical expertise in product development. Working alongside colleagues during research and testing, Christine gains keen insight into the needs of end users that fuel technically innovative solutions.
    Since joining Continuum in 2005, Christine has worked on projects in the medical and consumer packaged goods industries. She’s used her experiences with CPGs to develop knowledge and tools to support clients in the development process from concept ideation to manufacturing and distribution.
    Christine received a BS in biomedical engineering with a concentration in mechanical engineering from Rensselaer Polytechnic Institute.