Sincerity and Transparency Are the Keys to Genuine Customer Loyalty

customer experience

Sincerity and Transparency Are the Keys to Genuine Customer Loyalty

Read in Entrepreneur

November 5, 2014
by Toby Bottorf

Loyalty programs don’t usually generate loyalty. Are they inherently a bad idea, or are most companies doing it wrong? Read Principal Toby Bottorf’s thoughts in Entrepreneur.

Read the full article in Entrepreneur

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