NXT

NXT #3duh

January 22, 2013
by Sean Brennan
NXT #3Duh
NXT #3Duh

#3DUH

Look, 3D isn’t just here to stay – it’s EXPECTED. Technology is finally at a place where optical illusions are worth paying for and consumers, especially GenY, expect a multidimensional experience. That means sound, light, vibrations, physical models – all pushing to blur the lines between real and virtual. While the entertainment industry has been leading the way with increasingly better movies and rides, expect 3D computing to offer new ways to organize and search for information and 3D printing to make that information a reality. As technology becomes more organic, it’s only natural that it occupies as many dimensions as we do. And, seriously, why shouldn’t you be able to see Tupac in your lifetime?

“A new service called “Staples Easy 3D” will allow customers to upload their designs to Staples’ website, then pick up the printed objects at their local office supply megastore, or have them shipped to their home or business — not unlike the photo- and document-printing service the company already offers” (CNN).

“The technology has evolved so much that these celebrities have a lot of new opportunities and the audience can experience them in different ways,” Roesler said. “The technology is not only more lifelike now but it is also more cost-efficient. As it keeps becoming more of both we will definitely see more of it” (International Business Times).

“There will be an added dimension to the Queen’s Christmas speech this year after it was revealed that it will be broadcast in 3D for the first time” (The Guardian).

Implications:
How can you add more dimensions to your offering?

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