customer experience

"If It's Not a Kick to Be Out With Your Team in the Distribution Center at 1 a.m…. You. Are. In. The Wrong. Job."

The Resonance Test 30: Tom Peters

March 8, 2019
by Jon CampbellKen Gordon
tomhero

Legendary business author Tom Peters has long insisted on putting people first. Be excellent with customers and employees, and you’ll be reap the rewards. In an insightful and rollicking conversation with Jon Campbell, EPAM Continuum’s Head of Experience & Service Design, Peters sounds off on a variety of (always human-centered) topics. “I am an arch enemy of agile, if you capitalize the A, because then it becomes a religion,” he says. Turn in and hear him get a little choked up about Eisenhower’s leadership and heated about the idea of Management By Wandering Around, or MBWA: “If it’s not a kick to be out with your team in the distribution center at 1 a.m…. You. Are. In. The Wrong. Job.” There's plenty to ponder here as well. Numerous times, Peters calls up an extremely apt and memorable line, such as: “The best way to persuade someone is with your ears” (from former Secretary of State Dean Rusk), and you’ll think about it for days and days. A most resonant episode of The Resonance Test

Host: Jen Ashman
Editor: Kyp Pilalas
Producer: Ken Gordon

The Resonance Test 30: Tom Peters
filed in: customer experience, employee experience, transportation

About the Author

  • Campbell Jon
    Jon Campbell
    Head of Experience & Service Design

    Jon helps organizations become customer-centered and develop their internal capability for repeatedly creating, launching, and scaling new offerings and compelling customer experiences.

    Prior to EPAM Continuum, Jon served as Manager, Prospect Marketing, at Harley-Davidson Motor Co., overseeing lead generation, lead nurturing, and interactive programs focused on the acquisition of new customers and development of compelling customer journeys. He also spent time at ad agency Cramer-Krasselt, working on brand strategy, marketing communications, and new product development.

    Jon holds a master of design methods degree from Chicago’s Institute of Design (IIT) and a BA in journalism from the University of Wisconsin.

  • Gordon Ken
    Ken Gordon
    Content, Conversation, and Community Strategist

    Ken makes Continuum’s work visible to the necessary people. He creates superlative content, works with colleagues to do the same, and employs social networks to share it widely.

    A card-carrying humanist, Ken co-founded QuickMuse, the improvisational writing website, and JEDLAB, the Jewish education community. He has written for TheAtlantic.com, the New York Times, and many other pubs.

    Ken has an English degree from the University of Massachusetts at Amherst and an MA in English from the State University of New York at Albany. He framed both diplomas long ago, but can’t seem to find them now—a fact he considers all-too-human.