Design Thinking University: A Design Thinking Event
Design Thinking University is a full day, immersive experience living the Design Thinking mindset.
This introduction to Design Thinking provides a crash course on the design thinking mindset, from the fundamentals of human-centered design to design thinking mindset in practice. Beyond just the step-by-step methodology, take this opportunity to live human-centered design with the opportunity to address real case challenges and conduct primary research through interaction with Austin’s lively downtown scene.
At the conclusion of Design Thinking University, you’ll feel confident in your ability to teach and lead design thinking principles throughout your organization. Walk away with an actionable toolkit to improve design methodologies both at the project and functional levels.
This session is ideal for those who are new to design thinking methods, need a deeper understanding of the design thinking process or who require a refresher on how to effectively facilitate the design thinking process.
- Jon CampbellSVP, Experience & Service Design
Jon helps organizations become customer-centered and develop their internal capability for repeatedly creating, launching, and scaling new offerings and compelling customer experiences.
Prior to Continuum, Jon served as Manager, Prospect Marketing, at Harley-Davidson Motor Co., overseeing lead generation, lead nurturing, and interactive programs focused on the acquisition of new customers and development of compelling customer journeys. He also spent time at ad agency Cramer-Krasselt, working on brand strategy, marketing communications, and new product development.
Jon holds a master of design methods degree from Chicago’s Institute of Design (IIT) and a BA in journalism from the University of Wisconsin.